“Spring 2021 celebrated the release of my third book” Je me put à la couture “, still published by Eyrolles. This book is totally in line with the two others, to help beginners to learn sewing basics easily.”
A word from Lise
Lise Tailor Company wouldn’t exist without the precious and creative community who faithfully follows my journey from the blog’s launch to the publishing of my books. Everything started with a mutual love for sewing and knitting, in one word, creation. It is actually the passion for craft activities-sharing that I place above all. That is why I create fabrics I love to sew and wear myself only. Therefore, I have built my job to make it sewing and knitting friendly, just for pleasure. When I have spare-time, I still take out my sewing machine and my knitting needles.
The tie with the customers is essential. We are part of a solid, loyal and solidary community. My goal is that none of its member would be disappointed. Arriving at work each morning, my priority is to answer customers’ e-mails, deal with the social medias and prepare the orders. This relationship is so strong that it is the key of everything. I don’t like nothing more than seeing seamstresses becoming knitters, and vice versa, thanks to Lise Tailor’s products.
Working out of your passion and building your tailor-made job is a luck but also a challenge that requires energy and determination at all times. From now on, my dearest wish is to see my fabrics joining the great majority of fabric shops in France and in the world, in order to continue to share my passion-job again and again.
“Knitting and sewing are a source of pleasure and relaxation.
As my hands are busy, my mind wanders.”
~ Lise Palmer
Lise Tailor’s philosophy
Dusting off sewing, a craft still often considered as old-fashioned or too technical, that is what Lise Tailor aims at by creating her own brand of fabrics and sewing kits. “My wish is to enable each seamstress to create her own wardrobe, a wardrobe worthy of trendy Parisian fashion brands, admired on Internet and in the magazines”.
For creations that follow fashion trends, Lise gives a special attention to the design of her fabrics. Her exclusive patterns reveal a true identity based on a delicate and poetic universe, highlighted by the choices of colours and types of fabric. “I pay a very special attention to the shades’vibrance” she precises.
By enhancing handmade stuff and creation, the brand deeply falls within slow-fashion, caring about each step of its production to be as more as eco- friendly as possible. Less but better, that is the motto. “Sewing your own clothes is to keep them preciously” assures Lise.
« For several month i track down the best fabric. The difficulty is to find the good balance between the ethical and technical qualities. I have to be certain that the factory i deal with is irreproachable regarding social and environmental concerns.” »
To stay on course day after day,
Lise displayed in her office the key-words that are the foundation of her brand’s identity:
A seasonal collection, following the trends of ready-to-wear fashion, with original patterns.
“I like what is figurative or evokes nature, especially flowers” underlines Lise.
Believing in slow fashion
Limited-edition fabrics, most of the time made in France according to ethical and ecological motivations. Indeed, when a collection is sold out there is no restocking, that enable the range of the fabrics to welcome new things – « and have fun » specifies Lise – while giving scarcity and singularity to the products.
A caring customer service, a neat packaging, prepared with love and rapidly dispatched, returns accepted.
Target: No disappointment!
From her childhood, Lise holds back the rattling of her grandmother’s knitting needles, who was a professional seamstress by the way. She taught her the ABC, and as a teenager, Lise senses all the potential of knowing how to knit: “I love fashion and knitting enabled me to create clothes I could not buy… even if the result was often not really what I was hoping for”. No matter, she perseveres and with the birth of her first son, sewing comes to join the range of her creative hobbies. This passion led her to create a blog to share her creations with a constantly growing community. “The name of the blog was found by my sister’s fiancé. My husband being English, I enjoyed the pun between the great Liz Taylor and “tailor”, being a seamstress myself”.
While working as a marketing manager for a big corporation, her blog is the first step to her professional reorientation. Thanks to it, Eyrolles publishing house spots her and entrusts her the writing of a knitting technical book. A real springboard as the book is a true success, being reissued many times and followed by new ones. That was the trigger to cross the path and create her very own company.
« I had the idea of sewing kits and making the difference by creating my own patterns. It took me two years as I had to learn the job, to find providers but also to understand how a dreamt design will work on the fabric. I’m glad I dared, and I have no regrets regarding my previous life. I live off my passion, keeping times for my two kids» At the end of 2018, the “first fall collection” is born, initiating the brand new entrepreneurial journey of Lise Tailor.
For fabrics sold by the meter, Lise mainly works with a Step by Oeko-tex and FSC (to guarantee a responsible management of the world’s forests) viscose. It’s an opaque but easy-to-sew fabric as it is supple but nevertheless stable, not needing any lining, perfect for shirts, dresses, skirts or blouses. For the kids’ wardrobe or home stuff such as cushions, Lise works with poplin, which is soft, easy-to-sew and has a strong and durable nature. These two fabrics are printed in Lyon.
Concerning jersey fabric, it has been requested but the customers for a long time but Lise took the necessary time to find the irreproachable quality! This organic cotton jersey is GOTS certified (global reference which ensures the organic status of textiles), stable and opaque. Its perfect elasticity will suit kids and adults garments. Soon to be released it will be joined by a sweatshirt fabric to make sweaters and jackets. Both are printed printed in Europe.